Case Studies

Work that shows the difference between activity and outcomes.

A selection of engagements — anonymized where required — showing how strategy, diagnostics, and disciplined execution move the numbers that matter.

Case 01
Charter School · Enrollment

From missed goals to a predictable pipeline.

A K-12 charter facing three years of flat enrollment. We diagnosed a broken follow-up system and a mismatch between messaging and community demand. Rebuilt the intake process, launched targeted awareness campaigns, and tightened the enrollment team's response cadence.

Inquiry Volume
+64%
Inquiry → Application
+38%
Cost per Application
-41%
Case 02
Alternative Education · Brand + Growth

Rebuilding trust in a misunderstood category.

A dropout recovery program serving a region that didn't know it existed. We repositioned the school around outcomes rather than second chances, rebuilt the parent-facing story, and launched a direct-mail + digital combo aligned with counselor referral windows.

Brand Recall
3.2x
Counselor Referrals
+112%
Fall Cohort
Fully enrolled
Case 03
Nonprofit · Community Engagement

A messaging system, not a campaign.

A community-based nonprofit generating strong events but weak follow-through. We reframed their communications around a single, ownable idea, built a repeatable content and outreach system, and connected event attendance data to their donor CRM for the first time.

Recurring Donors
+47%
Volunteer Signups
+29%
Event → Donor Rate
2.4x

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